Tag: wayfinding


Using temporary wayfinding to improve experience during construction work

18

Jan 2017

Using temporary wayfinding to improve experience during construction work

Over the past years there has been significant investment in our transport infrastructure, especially in the railways. Whilst this gives passengers the promise of an improved journey tomorrow, the consequence is that for many of us, at least some part of our journey will be disrupted by on-going construction works. This means the value gained from a positive passenger experience is deferred unless attention is...

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How wayfinding can support security at major events

10

Nov 2016

How wayfinding can support security at major events

We will be talking about how good wayfinding can support security at major events, as well as enhance spectator experience, at the Security Expo 2016 this November.  We are part of the Major Events conference at Olympia London. Based on the experience of our Head of Wayfinding, Chris Girling, from his work at LOCOG on the 2012 Olympic & Paralympic games, we will talk about how...

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Science & Psychology of Wayfinding

07

Nov 2016

Science & Psychology of Wayfinding

You would hope that no one would give a brief for the creation of a wayfinding scheme that says, “We’d like it to be quite good”, or one that says “We’d like it to look good, but it doesn’t have to do its job.”  Yet, too often, wayfinding schemes are created that, whilst the signage looks attractive, do not take into account the needs of...

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interactive wayfinding

18

Apr 2016

Wayfinding for a Conscious City

Our environment provides us with different levels of information that facilitate and enable our orientation and navigational skills. This information is formed of visual cues (what the environment presents to us) and it is blended with mental cues (what we form in our mind based on what we see and in our memories). David Lynch, in his book The Image of the City (1960) calls...

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Victoria and Albert Museum appoints CCD for holistic wayfinding design

13

Apr 2016

Victoria and Albert Museum appoints CCD for holistic wayfinding design

The V&A, known the world-over as the leading museum of art and design, has appointed CCD, the human-factors led design consultancy, to create a new wayfinding strategy following an extensive selection process.  The appointment will see CCD undertake an in-depth programme of research to understand how different visitors and staff see, interact with and understand the building and will use those views to develop and...

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