SeriousFun Children’s Network Selects CCD for Social Access Workshops & Review

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We’re delighted to announce that SeriousFun has appointed CCD to run social access workshops for their global staff and leadership.

SeriousFun Children’s Network (SeriousFun), founded by Paul Newman, is a growing global community of 30 camps and programs serving children with serious illnesses and their families, free of charge.

The scope of the project encompasses two workshops on social access for SeriousFun’s staff members and leadership team and a bespoke toolkit to improve the inclusive experience at SeriousFun’s camps around the world. By focusing on social access, the organisation aims to foster broad and longer-term thinking and planning that goes beyond just physical access.

In the workshops, SeriousFun staff members face camp-specific social access scenarios ‘gone wrong’ and have to use what they’ve learned in the workshops – models and theories around disability, as well as thoughts on language use and staff intervention – to find alternative solutions.

All of the camps and programmes across SeriousFun Children’s Network have had inclusion at the forefront of programming since their inception. Increasing physical access to programming and removing barriers to participation is a hallmark of how our camps and programs put our mission into action. Emily has given us an incredible opportunity to help our network go above and beyond standards, legislation, and physical access in the built environment to focus on the perceptions and mentality that so often surround disability, as well as other differences around identity.

- Blake Maher, CEO, SeriousFun

This project further increases CCD’s support for inclusive design and training projects following recent project wins with to work with The Glasgow City Heritage Trust and The National Railway Museum.  It also builds on our existing portfolio of projects adding charities as a sector alongside our work in cultural & heritage with clients including Tate, National Maritime Museum, V&A, Wellcome Collection, St Pauls Cathedral, Canal & River Trust and Westminster Abbey as well as the transport sector with Heathrow Airport and the redevelopment of Gatwick Airport railway station.


Oliver Bennett-Coles

Oliver has over 15 years worth of global marketing experience, managing marketing and new business teams in advertising, media, brand strategy and fast-growth software companies.

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