Insights



Understanding how the train service operates

Much of the human factors work we do in the transport industry is, in the end, about making the train service more passenger and therefore customer focused. Criticising the railways in the UK for being too inward focused on how they operate has often been too easy. One example of this is in how train operating companies explain to the passengers what is happening when...

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The many uses for iPad

People find amazing ways to use new technology and quickly adapt it for their own use.  We spotted this great example of a doctor in Japan using the iPad to make it easier for him to manipulate the images he uses during surgery.


Our Top 10 Station Hates

Our Top 10 Station Hates

Working on a number of station design projects prompted some lunch-time discussion at CCD on what we hate about stations – remembering we are all commuters as well as designers!  So here is our Top 10 hates about stations. 1. The way the design of stations means that groups of people congregate, with all their luggage, in the same place as the main flow of...

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Pedestrian Countdown Trial in London

Pedestrian Countdown Trial in London

At CCD, much of our work is on transport systems and we are always interested in designs that help improve the passenger, or in this case, pedestrian experience. Transport for London are conducting an interesting trial in to the use of countdown indicators on pedestrian crossings.  The countdown signal shows the person crossing how long you have to cross the road after the “green man”...

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Controlling crowds with ice-cream van music

We spotted this item on the BBC news site about the Police in Northern Ireland using ice-cream van music to calm troublemakers – http://news.bbc.co.uk/1/hi/northern_ireland/10170966.stm It struck us as interesting on one hand how it appeared to be an effective intervention on this occasion but also how it was also frowned upon by management and the local council. It has some similarities, although in a more...

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Health & Safety gone mad? What can ergonomics do?

There are always articles appearing in the press about “barmy” decisions taken on the basis of “health & safety”, usually by local authorities. The theme is usually an over-reaction to what, for most of us, would seem a fairly non-hazardous activity in an attempt to remove any trace of liability. Two articles in the press this week highlight this again: firstly, this article appeared in...

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The Value of Mock-ups in the Design Process

The Value of Mock-ups in the Design Process

We have always believed in the value of the full-scale mock-up trial in the design process. In our toolkit of design methodologies it offers an un-rivaled way of getting end users & other stakeholders involved. It allows them to visual and spatially see the design in a way that many struggle to with drawings: for example, it is often difficult to visualise the size of...

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Our thoughts on recent report on driving and the aging population

A recent report from the RAC Foundation tackled the subject of the older driver and maintaining their mobility.  Entitled “Maintaining safe mobility for the aging population” it covered a number of human factors issues in relation to car design and the design of road signage. This comprehensive report stands aside from the fear that old drivers kill people and cause others to have accidents. It...

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One-Way Streets go against human behaviour

A further great example of how the design of things needs to accommodate and respond to human behaviour. In this interesting article in The Times, well known design commentator Stephen Bayley charts the reverse in the use of one-way streets.  In it he highlights how, in part, this is because “one-way systems are wrong because they are counterintuitive and seek to impose a spurious logic...

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Simple, good design solutions can deliver user adoption – #264: The electric scooter

Simple, good design solutions can deliver user adoption – #264: The electric scooter

Often it is getting the small but critical details right in good design that makes the difference to whether users accept and take-up a new technology or product or don’t. Take electric scooters as an example.  This should be a really successful product – cheap to run, environmentally friendly, etc should enable the electric scooter to steal market share from its petrol brother.  But so...

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