Delivering value and commercial benefits to our clients by blending design thinking and behavioural insight.
A multi-disciplinary practice, we blend human factors and psychology with design.
For over 40 years, our clients have asked us to help them to solve business challenges:
Re-frame the problem
“Thick data” – behavioural insight and nudging
Re-examining the problem
Mapping the problem blueprint
Independent perspective without assumptions
Operational resilience & system design
Organisational design and staff experience
Safety & error, productivity & workload
External & organisational communication
Innovation & new ideas
Designing & blueprinting new services
Transitioning to meet future goals
Integrating tech with the experience & service
Nudging behaviour Understand and improve the experience Using design methodologies to improve results
Finding new sources of income through design
Our human-centric lens means we see the whole of a system and use our experience across sectors to join the dots. We use tools like immersive technology to get people to experience and co-create the solutions.
Our work is to take a step back and see a system or service through a human lens.
Doing this gives us foundation to look at solutions within specific touchpoints and applications, such as wayfinding & navigation, experiences, digital products, environments and workspaces, including control rooms.