Tag: navigation


18

Apr 2016

Wayfinding for a Conscious City

Our environment provides us with different levels of information that facilitate and enable our orientation and navigational skills. This information is formed of visual cues (what the environment presents to us) and it is blended with mental cues (what we form in our mind based on what we see and in our memories). David Lynch, in his book The Image of the City (1960) calls...

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interactive wayfinding

09

Apr 2016

CCD talking about psychology of wayfinding

David Watts will be doing a seminar on the science and psychology of wayfinding at the Sign & Digital UK event in April. The event, held in Birmingham at the NEC on 19-21st April, is one of the major signage events in the UK. David’s talk will be part of a seminar session on innovation in wayfinding & directional signage.  The talk will be covering...

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CCD talking about psychology of wayfinding

06

Mar 2015

iBeacons helping the visually impaired to navigate

In an earlier blog we talked about some of the uses of iBeacon technology.  In this piece from the BBC, TfL are trialling their use in combination with a smartphone app to provide accurate walking instructions to the visually impaired. View the video > http://www.bbc.co.uk/news/health-31757593 When we did our research work for Guide Dogs for the Blind, this kind of application was clearly something that would...

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iBeacons helping the visually impaired to navigate

29

Jan 2015

iBeacons – should we be pushing or pulling content?

iBeacons are causing quite a stir at the moment with a flurry of major companies, including airlines, retail giants and arts venues running trials and pilot schemes trying to work out how they can be employed, the benefits they may bring and how consumers react to the geo-position enabled devices. The key battleground, as we see it, is the contest between enabling customers to pull...

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iBeacons – should we be pushing or pulling content?

21

Nov 2013

Wayfinding tech – does it help?

There have been a number of technology solutions emerging with the potential to support wayfinding. For indoor environments there is a move to more dynamic signage that offers the potential to adapt the message as necessary.  A new product suggests we might also be able to do it with the floor soon – www.stuff.tv/philips/led-carpets-could-banish-boring-floors-good/news.  The product uses LEDs in the carpet to be able to show...

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Wayfinding tech – does it help?

05

Jun 2013

Signage for me – personal navigation

A design firm in the US has produced a new signage product called Points which is connected to the internet and is a dynamic and flexible display.  It can take data from various sources including social media and then change the sign display and the direction it is pointing in response. On the surface this seems like a bit of fun.  At the moment you...

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Signage for me – personal navigation

05

Feb 2013

Impact of digital mapping on wayfinding

An interesting article in the New Scientist recently highlighted some of the emerging trends in digital mapping and how our experience of navigating spaces and environments is changing.  What does this mean for traditional methods of providing navigational information? The way in which we find our way is changing.  The coverage of mapping information from Google, Apple, Bing and others is getting increasingly comprehensive.  The...

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Impact of digital mapping on wayfinding